Scientist
Stefanie Ritz
Member of JRC Social Media
In July 2020, Stefanie Ritz started working as a research associate and doctoral student at the IWM in the Junior Research Group Social Media. Within the research network Human-Agent Interaction she is working on the project "Automated Interaction with Consumers". She investigates how users perceive their interactions with automated agents, including text-based dialog systems ("chatbots"), but also bots that automatically distribute messages in social media. In cooperation with the Chair of Marketing at the University of Tübingen, she analyses to what extent factors such as anthropomorphic characteristics and communicative behavior of the agent influence the acceptance of the interaction and the performance of the users.
Stefanie Ritz studied Social Sciences and Empirical Political and Social Research (M.A. 2019) at the University of Stuttgart. During her studies she worked as a student assistant and tutor in the Department of Sociology and Empirical Social Research at the Institute for Social Sciences at the University of Stuttgart. She also completed two internships in the field of customer relations, one of them at Dr. Ing. h.c. F. Porsche AG.
