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Project

Acceptance of digital media in work and private life

WorkgroupSocial Processes Lab 
Duration01/2018-open
FundingIWM Budget ressources
Project description

Digitalization permeates numerous areas of life and offers ever new opportunities - in private as well as in professional life. Apps are used, for example, to fight pandemics or supplement physiotherapy; robots or other digital assistants support work in companies. However, users are not always enthusiastic about the new technologies and the accompanying changes from the first minute on, even if they would objectively benefit from the use of these technologies. 


In this project, we investigate how the acceptance of digital technologies can be increased in different areas of life. In doing so, we examine both determinants of technology acceptance among employees and potential intervention options for increasing technology acceptance. This research is carried out in the field with partners from the respective application areas (e.g. industry, medicine, etc.) as part of IWM’s Research in Action approach.

Publications

Hampel, N., Sassenberg, K., Scholl, A., & Reichenbach, M. (in press). Introducing digital technologies in the factory: Determinants of blue-collar workers’ attitudes towards new robotic tools. Behaviour & Information Technology. https://dx.doi.org/10.1080/0144929x.2021.1967448 request document
 

Scholl, A., & Sassenberg, K. (2021). How identification with the social environment and with the government guide the use of the official COVID-19 contact tracing app: three quantitative survey studies. JMIR mHealth and uHealth, 9(11), e28146. https://dx.doi.org/10.2196/28146 [Data] Open Access
 

Behringer, N., & Sassenberg, K. (2015). Introducing social media for knowledge management: Determinants of employees' intentions to adopt new tools. Computers in Human Behavior, 48, 290-296. https://dx.doi.org/10.1016/j.chb.2015.01.069 request document